Create global integrated marketing campaigns for product launches
Johnson & Johnson needed to produce an original digital advertising campaign for a new line of skincare products called Petite Planet.
They needed adaptations and cutdowns for all social media platforms as well as original videos and creative.
Glimmer Studios’ Executive Producers pitches, conceived, developed and produced the entire campaign, leveraging production teams around the world to ensure cost effectiveness.
Challenges
- How to produce a digital ad campaign from start to finish
- How to find talented creators to produce social media cut downs promoting the campaign
Challenges
Challenges