How Bloomberg scaled content production across its media enterprise
Bloomberg, the Global News provider and software company, wanted to build greater efficiencies around their content creation processes.
With Glimmer's Extended Enterprise Network feature, Bloomberg was able to organize their own network of creators for the Global company to then share these services. In addition, they were able to hire key talent both from Glimmer and internally. Teams at Bloomberg were then able to share reviews from fellow Bloomberg staffers, whether it was DPs, editors, motion graphic designers, or other pros who could capture the brand's essence through video storytelling.
With financial payments to outside talent hires becoming a complex problem globally, Glimmer’s accelerated payment platform consolidated payments into one place and organized by project, shoot, and department all with unique codes that directly correlate with Bloomberg's internal AP departments.
Bloomberg found so much value in our platform that they introduced us to more Bloomberg teams. The takeaway? Glimmer helped Bloomberg scale up while maintaining quality content and organization.