Glimmer simplifies the process of hiring creators for our growing video operation.
Creating videos for the world’s most popular social media channel
Meta teamed up with Glimmer for an on-demand solution to source filmmakers, editors, digital strategists, talent, and influencers worldwide. They hire creators to tell social media stories for their owned and operated channels @instagram and @creators.
They needed to produce original content at the fast pace of any social video publisher while streamlining the process of bringing creators on board and compensating their established In-Network creators.
Instagram, the most popular social account in the world with 650 million followers, makes compelling content showcasing its diverse and fascinating community in series such as #HiddenGems and #Advocates.
Challenges
- How to hire freelance video producers in remote locations across the planet
- How to quickly onboard and manage a freelance producer network
- How to pay creators all over the world
- How to iterate faster on new content channels, verticals, and themes
- How to scale while maintaining stylistic consistency
Services
- Animator / VFX
- Commercial DP
- Content Strategist
- Copy Editor
- Corporate Videographer
- Creative Director
- Digital Content Creator
- Director
- Documentary DP
- Drone Operator
- Editor
- Editorial Photographer
- Graphic Designer
- Hair and Make-up Artist
- Illustrator
- Influencer
- Journalist
- Line Producer
- Motion Graphics Designer
- Portrait Photographer
- Post-Production Manager
- Production Company
- Reporter / Host
- Social Media Producer
- Sound Designer
- Sound Mixer
- Translator
- Video Journalist
- Voice-Over
- Writer