San Francisco, CA, USA
$700 - $2500 / Day
Request QuoteMy name is Alan and I am a DP, Director, and Video Editor based in the San Francisco Bay Area. I attended Chapman University’s Dodge College of Film and Media Arts, earning my BFA in Film Production with an emphasis in cinematography. I started my career in Los Angeles as a freelance cinematographer, shooting short films, music videos, and independent feature films. Notably, The Phoenix Project (2015) had a limited theatrical release, was reviewed in the LA Times, and received a distribution deal, ultimately landing on Netflix. After re-locating to the San Francisco Bay Area in 2016, I established myself as a commercial director and DP. I have created content for Google, Airbnb, Ford, Autodesk, HP, Uber, Dupont, and many other well-known brands. I have navigated shooting overseas, worked with celebrity talent and a Michelin Star chef, and directed campaigns with custom set builds and six-figure budgets. With 10+ years of professional filmmaking experience, I have a strong attention to detail and a deep understanding of visual storytelling. My leadership style is based on the understanding that production is a collaborative effort, and I strive to lead with confidence and empathy.
Produced for Autodesk
I directed and edited this video for Autodesk's Fusion 360 software. I partnered with their technical marketing manager to develop the creative, and we executed a two-day shoot on location, featuring both real-world and casted talent.
I DP'd and edited a three video holiday campaign for Imagery Wine. We featured three different holiday recipes and wine pairings. Shot in studio with a multi-cam setup.
I directed and edited this commercial for Blumcraft, a premium brand in the architectural metals industry. Featuring on-location footage as well as studio product shots, the video premiered at an industry trade show, and is now being used in digital marketing.
I directed and edited this video to support a campaign for Dupont's brand Great Stuff. This video is a companion piece to their mission to promote neighborhood pantries to combat food insecurity.
I directed and edited this video for Skydio to support the launch of their new Apple Watch app. I storyboarded the creative, casted talent, and directed the shoot on location in northern CA.
I directed and edited this video to support the marketing campaign for the Technology Centers at Autodesk.
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