Made for Me – The Boob Life
Tommee Tipppee wanted to be known as the brand that understands mums and demystifies feeding. When we listened to mums, we heard that people weren't telling them the whole truth about what feeding is really like and we felt the category needed to change the way it spoke to women. Our global brand film is designed to be brutally honest, eradicate taboos around feeding, normalise all types of feeding and celebrate every mum whatever her feeding journey.
- Creative Director