Snipes USA x Aunts et Uncles - Juneteenth
I was hired by Snipes' Head of Social and Digital Strategy to produce a Juneteenth 2021 campaign highlighting Black-owned businesses. I oversaw the New York section, pitching Flatbush-based vegan restaurant Aunts et Uncles. We partnered to create social content, an in-store activation, and custom merch sold at Snipes' Barclays Center location, with proceeds donated to the community. I collaborated with a small NY-based crew to film the social content, ensuring the campaign's success.
- Immersive/Spatial Video Capture