Strava Brand Evolution
Strava is the #1 app for runners and cyclists worldwide. With over 100 million active users Strava connects athletes through the sports they love. With a growing design team in San Francisco managing marketing teams and design partners worldwide, Strava needed to strengthen its design system and toolkit. Manual worked collaboratively with the Strava team over a 6-month period to create new visual expression principles and design systems to serve Strava teams, partners, and athletes, worldwide.
- Graphic Designer
- Art Director